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(Blooming Prairie, MN January 2017) – Minimizer’s booth at HDAW in Las Vegas is turning heads. Distributors won’t find any company logos outside of the 53-foot show trailer. Rather, Minimizer is focusing on what’s inside the trailer. “We spend a lot of money to help sell through our distribution channel,” Minimizer CEO and Chief Visionary Craig Kruckeberg said. “We’re showing distributors the difference here.” Outside, the company presents a white box look, with text such Read more…

Inaugural Season of Bandit Big Rig Series Launches at Heavy Duty Aftermarket Week Las Vegas, NV, January 25, 2017 – “Circle Track Truck Racing is back!” exclaimed Minimizer CEO and Chief Visionary Officer Craig Kruckeberg at Heavy Duty Aftermarket Week in Las Vegas, Nevada. Kruckeberg was announcing the much-anticipated launch of the inaugural 2017 season of the Bandit Big Rig Series. The Bandit Big Rig Series represents the return of circle track truck racing to Read more…

Minimizer places two products in TP&S top ten of 2016 (Blooming Prairie, MN January 2017) – There’s a new number one in town, and it belongs to Minimizer. Truck Parts & Service released its top ten aftermarket products of 2016, and Minimizer’s name appears twice on the list – Fast Flaps at No. 10 and the new Minimizer Long Haul Series of Heavy Duty Truck Seats at No. 1. “This honor is another feather in Read more…