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MINIMIZER ENGINEERS PADDLE BRACKETS FOR A SEAMLESS FENDER LOOK

Blooming Prairie, MN, October 2013 — Minimizer now manufactures a seamless paddle bracket for its fender sets. Paddle brackets give fenders a sleek and seamless new look. Phil LaViolette, Minimizer’s Composite Engineer in their Research and Development division, said the advantages to this improved bracket extend beyond style. “These new paddle brackets make fender installation easier, reduce suspension bulk and, of course, offer an enhanced, smoother look.”   The paddle bracket systems were designed to Read more…

MINIMIZER HIRES NEW VICE PRESIDENT OF SALES

Blooming Prairie, MN, September 2013 — Minimizer is pleased to announce Roger S. Malatt as the new Vice President of Sales. Roger is a senior sales and business development leader with over 25 years of experience in creating and executing sales, marketing and operational strategies; identifying new business, products and transaction opportunities; and developing top performing teams. Roger has helped international companies succeed by determining ways to increase their sales and subsequent profits. A key Read more…

jimICON

MINIMIZER CREATES NEW POSITION FOR EXPERIENCED OPERATIONAL AND MANUFACTURING LEADER

Blooming Prairie, MN, September 2013 Minimizer is pleased to announce the addition of James L. Richards as Vice President of Operations. Jim brings more than 15 years of leadership experience to the Minimizer team. During his career he has successfully led companies to sales growth and bottom line growth through maximization of their new product development initiatives. At the same time he helped companies achieve key manufacturing goals. Jim has a deep knowledge of continuous Read more…

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MINIMIZER IMPLEMENTS VMRS CODING SYSTEM

Blooming Prairie, MN, September 2013 – Minimizer continues to improve communication and service for its customers by implementing the Vehicle Maintenance Reporting Standard system for its product. The Vehicle Maintenance Reporting Standard, or VMRS, is a trucking business system that describes parts and maintenance activities using numbers instead of words. VMRS helps repair facilities improve maintenance management for their customers or their own fleets by providing a way to extract consistent data from repair orders. Read more…

MINIMIZER’S HEAVY-DUTY TRUCK FLOORMATS PROTECT YOUR INVESTMENT

Blooming Prairie, MN, August, 2013 -Mike Elnicky, a heavy-duty truck owner and operator for over 27 years, has finally found the best floor mats: Minimizer. Although heavy-duty truck floor mats have been around since he started driving, he has never seen a brand so effective at keeping dirt and grime off the floor. When Elnicky purchased his rig in 2013 from Kenworth Sales in Salt Lake City, the salesman gave him a few different brands Read more…

MINIMIZER SUPPLIES INDUSTRY’S MOST INNOVATIVE FENDERS

Blooming Prairie, MN, August, 2013 – Minimizer once again fortifies its position as the most innovative manufacturer of heavy-duty truck parts.Craig Kruckeber, Chief Visionary Officer of Minimizer, knew that customers craved a product combining the durability of Minimizer’s poly fenders with the glean of a traditional metal. So once again, Minimizer delivered. All three new fenders, the Carbon Fiber Poly, the Chrome Poly, and the Liquid Platium, are built with the unique advantages of Minimizer’s Read more…